UTM Targeting
Trigger Notifications with UTM Parameters
SalesPop Support
Last Update pre 2 godine
Before, you proceed further in this guide. Be sure to get familiar with our URL targeting guide.
What are UTM codes?
A UTM code is a string of text that can be added to the end of any link to your site in order to track the performance of campaigns and other marketing efforts. Dimensions you track via UTM codes show up in your analytics reports to give you a clearer insight into marketing performance. There are 5 variants of URL parameters you can track – source, medium, campaign, term, and content.
Here is an example of what a UTM code may look like:
http://example.com/page?utm_source=facebook
The blue string starting after the ‘?’ is the UTM code. This particular code tracks who diverted the traffic to the page (i.e. the source).
The UTM code itself has two components:
UTM Parameter – that starts with utm_. There are 5 separate parameters you can track: utm_source, utm_campaign, utm_content, and utm_term.
Tracking variable – a unique variable to identify the dimension being tracked. This variable is preceded by the “=” sign. You can have only numbers, letters, hyphens, ‘+’ sign and periods in the variable.
Show Notification Based On UTMs
- "Toggle Off" trigger on all pages
- Set Your URL rules with your UTM parameter(s)
