Complete Webhook Guide

Sometimes, tracking form submissions is not an option and sometimes we want a deeper integration that contains more data about the conversion and our customer to make social proof even more authentic. For that purpose SalesPop support webhooks - a standard way for web apps to send data over the web using HTTP POST requests.

What is a webhook?

A webhook (also called a web callback or HTTP push API) is a way for an app to provide other applications with real-time information. A webhook delivers data to other applications as it happens, meaning you get data immediately. Unlike typical APIs where you would need to poll for data very frequently in order to get it real-time. This makes webhooks much more efficient for both provider and consumer.

Getting your webhook when creating a notification:

SalesPop supports custom webhooks for Conversions and Conversions Counter notifications:

• Start by creating a notification, click Create Notification.
• Select Conversions or Conversions Counter.
• You will find your Webhook URL by navigating to Settings > Data.

Basic parameters: email (required)*, firstName, lastName, timestamp ;

Location parameters: ip, city, country, state, stateCode, countryCode ;

Purchase/Product parameters: productName, productLink, productImage, total, currency ;

We recommend you send all this information if you have it available.

* We use the email address as identifier. Without the email, we can't show the notifications.

We support native webhooks for many services and have guides for: Stripe, Kajabi, Teachable, ClickFunnels, PayPal and many more... 99% of webhooks can be successfully captured by SalesPop. Albeit, not all fields might be captured if we don't have official support.

Use the search to find integrations for your platform

If a service is not natively supported you can always use webhook aggregation services such as:

• Zapier
• Make.com (formerly known as Integromat)
• Or you can always write your own code to send us data over a webhook